Do you really need to be a master Digital Marketer?

Even if your team’s Traditional Marketing efforts are working – small businesses must start focusing efforts on Digital Marketing and the synergy between Traditional and Digital Marketing. As these two forces work together they have a compound effect in the way companies drive connection, improve brand position, and increase sales. Offline and online marketing efforts

Evolution of SEO

The Evolution of SEO - Search Engine Optimization Google has recently confirmed the suspicions of many as to what the top ranking factors are, but first let’s consider where Google has come from and why they’ve concealed that information for as long as they have. Let's take a quick look at the evolution of SEO.

Pay-Per-Click and Fast Food

Fast food is woven into the fabric of modern America. As a society built on convenience and efficiency, we often find ourselves settling for a quick burger comprised of preservatives and manufactured within the confines of a beef assembly line. Though the thought of a thorough, home-cooked meal may make our mouths water, we often

Ranking for Local and its Importance

Let’s talk about why ranking for local searches is so important. Recently I had a thought about Google that I communicated to my colleagues while we were discussing Google’s path to global domination. As we were specifically discussing its search function, I told them, “Either I taught Google how to think or Google taught me

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Connect the Dots

Data is a funny thing. We all want more data so we can make safe and proven “data-based” decisions. That is until we hit the point of data overload and our brains shut down because too much data is overwhelming, possibly conflicting, and causes a bottleneck in the decision making process. On the other hand

Web Agencies

What images come to mind when you hear that term?  Hopefully not this   and not this:   Though, given a second thought there might be some correlation- for better or worse. The NSA exists to help protect America by providing intelligence related to external and internal threats directed against  our country. It likely has

Did You Know? Google Searches On Mobile Devices

We have mentioned before that there is more web traffic on mobile devices than on desktops or laptops. But now, we have learned that there are more Google searches performed on mobile devices than on desktops. What does this mean for you? Do you have a mobile website? If not, your site will fall in

Keys To Effective Lead Generation

Effective lead generation is the first step toward robust sales. Lead generation—the common term applied to the process of seeking out and reaching potential customers—utilizes many different tactics to achieve sales goals. Not all tactics are equal in results, however, and your business may not benefit from pouring money equally into all the various areas

Today’s SEO Landscape (Video)

  Hi everybody. Marc Ohmann with Digital Solutions. Today we’re going to talk about a topic that’s very dear to my heart, and that is SEO, and picture of the SEO landscape today. Of course, SEO is search engine optimization, and a lot of changes have happened recently in the last two to three years

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