Marketing for Beginners: Focusing Your Demographic

In part 3 of our series on marketing for beginners, we'll discuss focusing your demographic. Any marketing efforts will be lost if you don't have a clear picture of exactly who you're marketing to. Sending emails and direct mail about your new denture products are going to be lost if it ends up in the

Marketing for Beginners: Build Great Content

Before you ever publish your site or make a social media post, you need to have a repertoire of excellent blog content to back you up. Check out our first post on marketing for beginners to find out why you need a marketing plan! It begins with nailing down exactly what keywords your demographic will

Branching Out: Tips for Growing Your Business Online

Branching Out: Tips for Growing Your Business Online Growing your business online can be one of the most inexpensive ways to attract new customers and clients. While most of these tips have options for spending money, many are completely free and require only a little creativity. If you're looking for ways to expand your online

4 Tips for Growing Your Small Business

4 Tips for Growing Your Small Business Owning a small business can sometimes feel like you're caring for a temperamental child. Sometimes, business is booming and everything feels fine. Other times, your business can seem to drag its feet on bringing in fresh ideas and fresh clientele. When you hit one of those valleys, it

What Small Business Marketing Consulting Can Do For You

What Small Business Marketing Consulting Can Do For You If you feel the pressure of keeping up with the latest trends in technology and social media, a small business marketing consulting firm may be able to help. Theses consultants keep their finger on the pulse of technology and know where your marketing goals should be

5 Social Media Marketing Tools for Businesses

If you're looking for new ways to expand and grow your business, social media marketing tools are an excellent place to begin. From working with content creators to developing your own ad campaigns, social media is the go-to platform for sharing your brand. Here are 5 tools that can help: Classic content marketing should be

Why You Need Marketing Help for a Small Business

Why You Need Marketing Help for a Small Business While small businesses are continuing to grow (making up the jobs for about 50% of the labor force in the United States), it's an undeniable fact that marketing plays a major role in the success of a business. More and more small business are able to

Why is Content Important to an Architect’s Website?

Why is Content Important to an Architect's Website? One of Digital Solution's specialties is creating great content that gets your website noticed. This is particularly important for architecture firms. As project leaders research great firms, you'll want to stand out in the crowd. Searching "Twin Cities Architect Firms" brings up nearly 80 results, with the

A Digital Marketing Solution at Your Fingertips

A Digital Marketing Solution at Your Fingertips Ask most people and they'll tell you that the internet has made them better consumers, albeit consumers who shop a bit more than they would have if online storefronts didn't exist. The internet allows consumers to shop around, to browse without the pressure of lines, salespeople, and time

How to Choose a Minneapolis Web Design Firm

You've made the decision to launch your website, but you're still looking for the Minneapolis web design firm that's right for you. While it might appear to be a Herculean task, with the sheer number of excellent options in the Twin Cities area, not every company is the right choice for your company. To narrow