BRANDING: TIMING AND TRAINING TO BE AN OVERNIGHT SUCCESS

“If you want to know the real character of man, intentionally and timely give him the test of 3d’s; delay, denial and disappointment” ― Ernest Agyemang Yeboah BRANDING, TIMING, TRAINING Perfect Timing Doesn't Happen, It Is Created Time is a tool in the hands of a properly prepared business owner. You have done the research.

BRANDING BEAUTY: THE EYE OF THE BEHOLDER

“The stars up close to the moon were pale; they got brighter and braver the farther they got out of the circle of light ruled by the giant moon” ― Ken Kesey, One Flew Over the Cuckoo's Nest THE EYE OF THE BEHOLDER Have you ever looked at your eye? Really? Have you ever just

BRANDING: THE MAKING OF A GREAT NAME

"A Brand is not a product or a promise or a feeling. It's the sum of all the experiences you have with a company." – Amir Kassaei BRANDING IS MAKING A NAME: BUILD A BRAND, MAKE A NAME You might think that a brand hinges on a logo. Get a great logo and you will

USER DETERMINED DESIGN

“The more you leave out, the more you highlight what you leave in.” ― Henry Green WHY USER DETERMINED DESIGN (UDD)? User Determined Design, or UDD, looks to mesh your unique product with the needs of the particular niche market of consumers that will access you on the internet. You want to remain uniquely “you”

METRICS PROVE YOU NEED A CONTENT STRATEGY

TURNING HITS TO VIEWS TO SALES PART IV Content strategy is important. The infographic above tells us quite a bit about trends in content marketing and content strategy. There is a big problem facing businesses. Content is growing in importance, but few businesses are prepared to succeed with a formal content strategy. Businesses believe content

CREATING ORGANIC BACKLINKS

TURNING HITS TO VIEWS TO SALES PART III “A company that builds a loyal social following has a built-in army to promote their content, day in and day out. That content will get shared, get links, send social signals…all of which can’t be a bad thing.” – Will Reynolds, Founder, Seer Interactive One of the

INCREASE SITE VISITS WITH IMAGES

TURNING HITS TO VIEWS TO SALES PART II “Content is king.” – Bill Gates Content is king is a little vague. Why is content king? What is it king of? Content is king over the kingdom called the “World Wide Web”. Content is king because, when created and implemented correctly, it becomes the fly in

TURNING HITS TO VIEWS TO SALES PART I

THE HITS AND VIEWS RELATIONSHIP “If you don’t drive your business, you will be driven out of business." -B.C. Forbes THE DRIVER’S SEAT Business owners face many challenges. Simply getting to the point of opening a business can be a challenge in and of itself. You have made a decision to invest your money, time,

MOBILE MINDSET SEO

“She doesn't recognize the number—none of her friends use their phones as phones anymore.” ― Gabrielle Zevin, The Storied Life of A.J. Fikry MOBILE MINDSET Mobile phones are hardly phones anymore. They have combined the functions of laptops, GPS, video game consoles, journals, books, DVD, and mp3 players into a single portable device. The list