The Top 5 Ways to Drive More Blog Traffic

You're out there working hard to create articles because you know that with SEO, Content is King. Now that your great article is done, your keywords are properly targeted, and everything is optimized, how do you get the word out? Here's a simple, 5-item list to promote your blog content beyond just posting to your

A Case Study in AdWords

Two weeks ago I had the pleasure of presenting at the Asset HR Leadership Breakfast at Bethel University on the topic of Google AdWords.  Here is a link to the full PowerPoint presentation. As many of you know, this past October we celebrated our 15 year anniversary.  Over those 15 years Internet marketing has changed

How To Write A Facebook Ad

When I joined Facebook as a freshman in college, I never would have thought that it would be as big as it is today. I had never heard of Facebook before one of the upperclassmen told all of us to join it during orientation. Back then, you had to be a college student to join.