You’re out there working hard to create articles because you know that with SEO, Content is King. Now that your great article is done, your keywords are properly targeted, and everything is optimized, how do you get the word out? Here’s a simple, 5-item list to promote your blog content beyond just posting to your social media accounts. Enjoy!
When writing articles, use a person’s quote or name (and try to utilize their Twitter handle or something of the like). This works best when using statistics or quotes within your article’s content, and should be followed up by notifying the stat/quote author via Twitter or other social media with a link to your article. More than likely, that author will retweet your information, sending your link along with it.
2) Publish the Article to Social Hubs
Once you’ve created your content, publish that blog to social hub sites like Tumblr, Flipboard, Pinterest and more. These sites get lots of traffic, and once you publish your article to the sites, you can bet that people will re-post your items. As long as you’ve got the link back to your site, you’ll see the traffic come in.
3) New LinkedIn Groups
Another great way to drive more blog traffic is to join new LinkedIn groups. Many of our business-owning readers can attest to the fact that Networking is vitally important to getting leads and customers, and LinkedIn is a great digital method for doing so. I imagine that most of you who are reading this article have a LinkedIn profile, but how many groups are you a part of? It’s easy to post your blog article to your own LinkedIn profile, but what really helps is joining a multitude of relevant LinkedIn groups and sharing links throughout all of them.
4) Share Your Content Through Scoop.it
Scoop.it is a great way to share content with the masses. Through Scoop.it you can suggest content to multiple groups of people, and if the content is good content they’ll share it! This is a really good way to get high quality linking & more blog traffic.
5) Comment & Link
When reading other blogs about relevant information, leave a thoughtful comment with a link back to your article. Make sure that the link & comment actually make sense with the article, or it will just be viewed as spam. The goal is to actually engage with the author so that the link seems more relevant and helpful.