https://youtu.be/cr_QfJc2T3w “Competition is always a good thing. It forces us to do our best. A monopoly renders people complacent and satisfied with mediocrity.” – Nancy Pearcy KEYWORD SEARCH TOOL Some of the greatest innovations can come from healthy competition. In the SEO marketplace, few would say that this is not true when it
“The limits of my language means the limits of my world.” -Ludwig Wittgenstein, Philosopher METADATA IS CONTENT Purdue University recently published a report from Donald T. Hawkins. Indexing and Indices: An Essential Component of Information Discovery addressed the effect of linguistics, vocabulary, and search engines on the ever-changing way searches are conducted. Basically, there is
“Using quantitative analysis, this current study confirmed as a whole that in Greek landscape, media websites with the largest traffic have also the largest proportion of SEO usage. Furthermore, there was a clear correlation between traffic and various SEO factors such as backlinks, bounce rate and the practice of links exchange. The findings showed that popular media websites in
“Give them quality. That’s the best kind of advertising.” -Milton Hershey SEO BRAND AWARENESS AND RETAIL SEO can help optimize your site for search engines. It can improve your position in search rankings. You can improve your probability of a click after a search. Its likely you know this. But did you know SEO can
BRAND COLORS SPEAK--LOUDER THAN WORDS We have been looking at the foundation to build a brand. Today, we begin the shift to selecting items to create the visual representation of your brand. Your brand choices will need to present who you are to the world. The infographic shows how effective and important visual representation really is. Staples
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“Online video is the Swiss army knife of internet marketing. It really can be used all over the customer lifecycle, whether it’s customer service, marketing, or even recruitment.” - Mark Robertson, Founder ReelSEO VIDEO CONTENT MAKES "CENTS" Video is the most engaging form of communication available in the market today. No other multimedia has the flexibility to
“Life is simple. You just have to stop trying to figure it out.” -Marty Rubin KEEP IT SIMPLE, SILLY: SIMPLIFIED DESIGN Keeping things simple is definitely easier said than done. Simplified design for SEO sounds as if it would be impossible. As you are likely aware, article after article makes this clear. The research cited
“Today it’s not about ‘get the traffic’—it’s about ‘get the targeted and relevant traffic.’” Adam Audette, CKO of RKG Google announced that they will focus on improving their searches through local content rankings. They provide insight in regard to local information on their support page. There is also a process known as localization at play.
“The more you leave out, the more you highlight what you leave in.” ― Henry Green WHY USER DETERMINED DESIGN (UDD)? User Determined Design, or UDD, looks to mesh your unique product with the needs of the particular niche market of consumers that will access you on the internet. You want to remain uniquely “you”
