BLOGGING VS CONTENT MARKETING STRATEGY

“A blog is neither a diary nor a journal. Many people think of blogging in relation to those two things, confessional or practical. It is neither but includes elements of both.” -Lemn Sissay, Author & Broadcaster RISE OF BLOGGING It’s safe to say blogging is on the rise. As of July 2016, the official count

BEST BETS ON BRANDED MERCHANDISE

"God is the master “brander”. Mankind is God’s logo. There is something about mankind that when you study it or see it, in action or at rest, it points back to that which it was created to reflect: God. Interestingly enough, God also decided to fill the earth with his logo and nothing that is

BRANDING: TIMING AND TRAINING TO BE AN OVERNIGHT SUCCESS

“If you want to know the real character of man, intentionally and timely give him the test of 3d’s; delay, denial and disappointment” ― Ernest Agyemang Yeboah BRANDING, TIMING, TRAINING Perfect Timing Doesn't Happen, It Is Created Time is a tool in the hands of a properly prepared business owner. You have done the research.

BRANDING BEAUTY: THE EYE OF THE BEHOLDER

“The stars up close to the moon were pale; they got brighter and braver the farther they got out of the circle of light ruled by the giant moon” ― Ken Kesey, One Flew Over the Cuckoo's Nest THE EYE OF THE BEHOLDER Have you ever looked at your eye? Really? Have you ever just

MAP YOUR WAY TO SUCCESS WITH LOCAL CONTENT

“Today it’s not about ‘get the traffic’—it’s about ‘get the targeted and relevant traffic.’” Adam Audette, CKO of RKG Google announced that they will focus on improving their searches through local content rankings. They provide insight in regard to local information on their support page. There is also a process known as localization at play.

USER DETERMINED DESIGN

“The more you leave out, the more you highlight what you leave in.” ― Henry Green WHY USER DETERMINED DESIGN (UDD)? User Determined Design, or UDD, looks to mesh your unique product with the needs of the particular niche market of consumers that will access you on the internet. You want to remain uniquely “you”

CREATING ORGANIC BACKLINKS

TURNING HITS TO VIEWS TO SALES PART III “A company that builds a loyal social following has a built-in army to promote their content, day in and day out. That content will get shared, get links, send social signals…all of which can’t be a bad thing.” – Will Reynolds, Founder, Seer Interactive One of the

The Top 5 New Website Design Trends for 2015

As much as I am unsure that I'm happy to say it, 2014 is nearly over. It's been a great year in many aspects, and websites & new website design is one of them. We've seen the waves of flat design, lazy loading, long scrolling and more fill our browsers and surfing the web has