I have been trying to figure something out for a while now. As someone who works in Digital Marketing, the act of tackling the question of, “What do you do for a living?” is a difficult one to answer sometimes. From the inside, there are
We are a Digital Marketing company because we believe that it is a beneficial pursuit for other companies who want to expand their company reach and provide their products and/or services to a greater number of people. That is about he gist of why we as a company exist.
Like many, I am a huge advocate for Content Marketing. From blog articles, to social media posts, to ebooks, to cool looking images, without the creation of content my job as a marketer becomes disposable. Content is the fuel of digital marketers, and with the tsunami wave that is inbound marketing, content is often times the primary force behind successful marketing efforts.
Creating a personal brand has become more and more popular over the past decade. Developing a professional identity that allows you to stand out from the crowd is something that people want to pursue, and companies like to see this characteristic in the people they are adding to their company body.
As I was making my rounds around the internet this morning, I found this great infographic explaining how Pinterest can be beneficial to your business. Up until now, I was having a hard time getting my head around how a company could use Pinterest to benefit their brand and increase awareness about who you are, what you do, how you do it, etc.
