CREATING ORGANIC BACKLINKS

TURNING HITS TO VIEWS TO SALES PART III “A company that builds a loyal social following has a built-in army to promote their content, day in and day out. That content will get shared, get links, send social signals…all of which can’t be a bad thing.” – Will Reynolds, Founder, Seer Interactive One of the

TURNING HITS TO VIEWS TO SALES PART I

THE HITS AND VIEWS RELATIONSHIP “If you don’t drive your business, you will be driven out of business." -B.C. Forbes THE DRIVER’S SEAT Business owners face many challenges. Simply getting to the point of opening a business can be a challenge in and of itself. You have made a decision to invest your money, time,

Pay-Per-Click and Fast Food

Fast food is woven into the fabric of modern America. As a society built on convenience and efficiency, we often find ourselves settling for a quick burger comprised of preservatives and manufactured within the confines of a beef assembly line. Though the thought of a thorough, home-cooked meal may make our mouths water, we often

SEO in 2015 (Infographic)

The SEO landscape is always changing. We found this cool infographic that shows how SEO has changed, and some strategies you will want to consider for 2015. So now,

How To Do Content Marketing

Have you ever gone to a website, or a social media page for an organization, and found that there has been no activity on the site for weeks or months? What was your impression of that organization? Is it safe to say you were disappointed? I can’t speak for you, but when I’m in that

How To Promote Your Blog Posts (Infographic)

Hopefully, your website has a blog section, and you’re posting on it regularly. If you’re not, we can help you with that. But how do you promote your blog posts so that people see them? Deacon wrote a great article recently on the top 5 ways to drive more blog traffic. But if you’re at

How to create a case study for inbound marketing

I had the privilege a recently to work on a case study for one of our clients. Since I majored in Communications, and wrote a lot of papers in school, this project was very enjoyable for me. However, there was also a steep learning curve. I had never done a case study before, and this

How To Write A Facebook Ad

When I joined Facebook as a freshman in college, I never would have thought that it would be as big as it is today. I had never heard of Facebook before one of the upperclassmen told all of us to join it during orientation. Back then, you had to be a college student to join.

How To Generate Leads From Your Business Blog

So you have finally started a business blog and you update it with search engine optimized posts three times a week. Your traffic isn't too bad, considering that the blog has been up and running for only a few months. Maybe you're even getting a thin trickle of leads. Good job! But if you're a

7 “Do’s” to Create Valuable Content (Plus a little bonus)

The process of creating regular, ongoing, consistent content can do a lot of positive things for your business, like: Builds your brand SEO Supplements Marketing efforts Reputation management Trust Authority But often times it can be difficult to continually be creative and come up with topics for content that will achieve your goals. I defiantly