SOCIAL MEDIA BUDGET INFOGRAPHIC
Click To Enlarge Via Salesforce SOCIAL MEDIA BUDGET Social Media is crucial to any modern eMarketing campaign. It can be hard to forecast "how much is enough" in your social media budget, but Salesforce.com has graciously created and shared a helpful tool to inform your budget setting process. Use it to weigh a
METADATA IS CONTENT
“The limits of my language means the limits of my world.” -Ludwig Wittgenstein, Philosopher METADATA IS CONTENT Purdue University recently published a report from Donald T. Hawkins. Indexing and Indices: An Essential Component of Information Discovery addressed the effect of linguistics, vocabulary, and search engines on the ever-changing way searches
The Hidden Revenue in Your Rolodex [ebook]
Download our latest ebook examining how digital marketing can transform a rolodex into new revenue. In this case study we take a look at the lawyer marketing in particular but many of the findings apply to professional services of all kinds. Download your copy today and start driving new revenue
REPORT: LINK IN SEO, MEDIA WEBSITE TRAFFIC
“Using quantitative analysis, this current study confirmed as a whole that in Greek landscape, media websites with the largest traffic have also the largest proportion of SEO usage. Furthermore, there was a clear correlation between traffic and various SEO factors such as backlinks, bounce rate and the practice of links exchange. The findings showed
SOCIAL MEDIA BRANDING
“In Social Media the “squeaky wheel” gets the oil. You have to put yourself out there, to find people who will relate or even debate with you, depending on what you are looking for.” -Jessica Northey, Multimedia Personality and Digital Consultant SOCIAL MEDIA BRANDING SOCIAL MEDIA IS HERE TO STAY
BUILD A STARTER PROMOTIONAL PRODUCT CATALOG
“Think like a customer.” -Paul, Gillin, author SIMPLE STARTER PROMOTIONAL PRODUCT CATALOG Part of growing your business includes telling people that your business exists. Pretty simple concept, right? You can do that in a lot of ways, but one way you do that is by creating products that have important
STORYTELLING IN A BRANDING CAMPAIGN
BRAND CAMPAIGNS ARE COMPLEX I think Carabiner Communications nailed this infographic. One look at the infographic and it doesn't take long to tell that marketing your branding campaign can be complex. One thing business after business is finding is that you need to effectively share your company's unique story (or stories). You
SEO FOR BRAND AWARENESS
“Give them quality. That’s the best kind of advertising.” -Milton Hershey SEO BRAND AWARENESS AND RETAIL SEO can help optimize your site for search engines. It can improve your position in search rankings. You can improve your probability of a click after a search. Its likely you know this. But
INTERACTIVE BRANDING CAMPAIGNS
“Engage, Enlighten, Encourage and especially…just be yourself! Social media is a community effort, everyone is an asset.” -Susan Cooper, Social Media Enthusiast and Strategist DO YOU HAVE INTERACTIVE BRANDING CAMPAIGNS? So you are building or reforming your branding campaign? Have you decided on some boundaries, some sort of principle, that
BEST BETS ON BRANDED MERCHANDISE
"God is the master “brander”. Mankind is God’s logo. There is something about mankind that when you study it or see it, in action or at rest, it points back to that which it was created to reflect: God. Interestingly enough, God also decided to fill the earth with his
WHAT BRAND COLORS SAY ABOUT YOUR BUSINESS
BRAND COLORS SPEAK--LOUDER THAN WORDS We have been looking at the foundation to build a brand. Today, we begin the shift to selecting items to create the visual representation of your brand. Your brand choices will need to present who you are to the world. The infographic shows how effective and important
BRANDING MINNEAPOLIS
"There is no greater agony than bearing an untold story inside you." -Maya Angelou, poet & author (and one of my favorite storytellers) Minneapolis Brands Minneapolis is home to some of the biggest known brand names in the world. In 2016, Minneapolis and its metro areas had 25 Fortune 1000